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SOCIO-PSYCHOLOGY AND CONSUMER BEHAVIOUR

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  "To Analyze and explain how the actual, imagined, or inferred presence of other human beings influences the ideas, feelings, and behaviour of individuals" is what social psychology is all about. Social psychology is primarily concerned with discovering how a person's behaviour is influenced by the social setting in which it happens.  Consumer behaviour is defined as "the mental and social cycles individuals go through in the acquisition, use, and removal of things," according to certain definitions. Customers purchase products to achieve a specific goal. Objectives are desired outcomes that are thought to be attainable. Customers buy items for the sole purpose of utilising the capacity they should fulfil in a narrow utilitarian sense. Customers, on the other hand, buy most items not only for their utilitarian value, but also to convey something about themselves to others; they serve as an identity function. For example, some people prefer a pricey Rolex over a...

TRIBE OF INDIA : WARLI TRIBE

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≪•◦ ❈ ◦•≫ WARLI TRIBE  ≪•◦ ❈ ◦•≫ The Warli or Varli are an Adivasi tribe from western India who live in mountainous and coastal locations along the Maharashtra-Gujarat border and nearby areas. They have their own animistic beliefs, lives, customs, and traditions, and they have acquired many Hindu ideas as a result of acculturation. The Warli speak the unwritten Varli language, which belongs to the Indo-Aryan languages' southern zone. They are widely known for their art which is called 'Warli paintings' as everyone knows.  The name Warli comes from the word Warla, which means "field" or "land." Agriculture and related activities are their primary occupations. The Warli tribes are an Indian scheduled tribe that live primarily in the talukas of Nashik, Thane, and Dhule districts of Maharashtra. They can also be found in Gujarat's Valsad district and Indian Union Territories. They have their own animistic beliefs, lifestyles, traditions, and customs. The...

SOCIAL ISSUES IN CHARLIE CHAPLIN'S 'MODERN TIMES'

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A social issue is one that impacts a large number of people in a society. It is a collection of contemporary societal problems that many people are working to resolve. One of Charlie Chaplin's many outstanding qualities is that his films continue to captivate and amaze audiences. Aside from "A King in New York" in 1957 and the terrible "A Countess from Hong Kong", Chaplin is most known for his  'Modern Times' which denoted the last screen appearance of the Little Tramp.  The millions of supporters who cheered him on during his Little Tramp days are mostly a memory anymore.  Charlie Chaplin's Modern Times is not only a great laugh but it also walks a thin line between absurdity and satire, as well as providing comments on the socio-economic aspects of American society in the 1930s, as well as the effects of the Great Depression. The world into which the Tramp had been born, before the First World War, was not the same as the world into which he had be...